Thursday, 17 May 2018

Beverage Review (KECha)

Since I have an interest in food science, I am going to start writing reviews of food products in supermarkets or retail outlets. These food reviews are purely my own opinion and perception. I am no expert so my reviews are subjective and may be biased. I will try to be as objective as possible by doing some research about the product. Everyone has different preferences and opinions so my review may be different from yours.

Anyways, I am starting off the food blog with a review on a new start-up beverage shop, KECha. KECha is a flower tea shop with fruits and milk add on. They mainly focus on Roselle, Butterfly Peas, Earl Grey, Osmanthus, Jasmine Green Tea and Oolong Tea. After which, they add on the second component. It is either milk or sugar syrup. The last component at the bottom would be fruits such as Peach, Lime and Strawberry etc.



The combination of flower tea and fruits is a great one as it is refreshing and different from other bubble tea shops. They also sell top-ups such as Brown Sugar pearls, Aiyu jelly, Aloe vera etc. What I like about their concept is the purpose of each combination. The Roselle tea series is to help with losing weight and diabetic patients. The Butterfly peas series help with vision and slowing down ageing.



I have tried their Summer Lime, Summer Peach and Earl Grey Milk Tea with Brown Sugar Pearls. The Summer series is more refreshing for hot weathers while Earl Grey Milk tea is sweet and filling. The drinks are very healthy, original and creative. The different colours of the drink comes from the natural flowers and fruits. It is not food colouring. There is an option to choose between a normal drink cup or bottle. The bottles are also moulded one by one because the standard shape is not available in the market and they can be reused for another 3-4 times. Hence, the bottle have an additional charge.

The price of these drinks are quite expensive at around $5 to $8. Therefore, this may affect the receptivity of these products as Singaporeans tend to go for cheaper drinks like KOI and Gong Cha. Although the drinks are of good quality and are quite unique, it isn't as popular as it should be. Perhaps people are more acceptable to familiar teas such as Oolong milk tea than flower teas such as Butterfly pea teas.

KECha also have developed more familiar teas to keep up with the market trends. One of it is the Brown Sugar Milk. However, the brown sugar milk fad is too saturated with other other bubble tea shops' formulations. KECha's brown sugar milk tea is pale in comparison to others. I tried it before and I feel that they could work more on the brown sugar pearls to make it softer and reduce the sweetness of the drink.

If there were more promotions and marketing on the health benefits of these KECha drinks, I feel that KECha could become more popular. Instead of conforming to the familiar tastes, KECha could focus more on their specialty fruit/flower teas and reduce the price slightly to attract more consumers.

Rating: 9/10
Price: 6/10
Worth: 8/10


Credits to the owners of the pictures above.

No comments:

Post a Comment